I Heart Makeup Chocolate Rose Gold Palette

Hello beauties, I’m a little late to the station reviewing today’s product. If you’re a regular reader of my blog then you will know that I love a bargain dupe as I don’t have a budget that allows me to splurge on all the latest high end products. So when all the reviews, ads, videos and posts come out of the I Heart Makeup Chocolate Rose Gold palette I just had to put it on my ‘to buy’ list.

Disclaimer- This post contains affiliate links which may make me a small commission, that being said all opinions and reviews are honest and my own.

This palette has been named the dupe of the well known Huda Beauty Rose Gold palette and with a price tag of £8.99 compared to the whopping £56 that the higher end one costs I’m very interested to know the results as £56 isn’t budget friendly for me!.

For our lovers of chocolate, and rose gold, we have the palette for you. Gorgeous mix of shimmer, pressed glitter and mattes in 16 amazing shades to create an array of beautiful eye looks. On trend shades ranging from soft neutrals, to rustic oranges, to deep reds to fudge browns, with amazing shimmers and glitters to take your look to the next level. Encased in our metallic rose gold chocolate casing with a full-size mirror.


First off I have to say as a huge chocolate lover that I love love love this packaging. It comes in a sturdy plastic box with the cutest rose gold chocolate bar shaped design.

One of the deciding factors of wether I like a eyeshadow palette or not is if it has a mirror and his definitely has a good one. I’m talking great quality and it’s huge, perfect for creating a eye look in.

I Heart Makeup is also vegan and cruelty free.


Inside you will find mattes, shimmers and pressed glitters. I love that there’s is different textures to choose from. This is definitely a palette for those who love warm eye looks as it contains reds,dark nudes, rose golds, pinks, golds, copper and rich brown shades as well as two transition shades.

The pan sizes are fairly average but the highlight and transition shades (top and bottom) are twice as large. I didn’t find it a problem dipping my brush in.


I was super excited to swatch the shimmer shades and they didn’t disappoint, you will see in the swatches below just how creamy and pigmented they are and that’s with no primer or fixing spray!.

The same can be said for the glitters, I’ve found previous pressed glitters in palettes to come out patchy and flake off and I’m so glad this isn’t the case with the glitters in here. I do find I get more colour payoff with them though when I use my finger and press them onto the lid rather then use a brush.

As for the mattes, I was impressed at how soft they are and not chalky, two of the shades need some building up as the pigmentation wasn’t great but overall the mattes were easy to blend and there is hardly any fallout which is always a plus!


Shades- ‘hold up, touch me, dirty rich, hard work and luxe’

Shades- ‘cheque, barbie, gold digga, girl boss, uh-oh and not yours’

Shades- ‘shy, back up, side-chick, my own and independent’

Overall I’m super impressed with this and have been using it constantly, is it a good dupe for the Huda palette? Based on swatches I’ve seen online (I don’t own it myself) I would say definitely! The only difference being that their isn’t a black shade in the I Heart Makeup one but this is no issue for me as I have other palettes with black shades in. If you’re interested in buying this you can find it here.

I’m thinking of buying the Mint Chocolate one next, have you tried it? Let me know in the comments below!

You can also find me on Instagram and Twitter!.

Thanks for reading



33 Comments Add yours

  1. AuroreBlogs says:

    Ooooo the swatches of this are amazing :O I really wanted to get this one, but I didn’t get on with the Mint Chocolate one so I’d given up on it entirely. Now I’ve seen this I want it all over again 😀 I hope you post a few looks using it if you haven’t already, I’d love to see what you create with it!! 😉 xx

    Liked by 1 person

    1. Ah I’m glad I’ve read a few comments on here about the mint choc one being rubbish, think I’ve saved myself some pennies!. Such a shame as this palette is insanely pigmented and good quality. Thanks for reading sweet ❤️

      Liked by 1 person

  2. Oh wow the colours of this palette are so pretty 😊 and it’s great that I heart make up is cruelty fee xx

    Liked by 1 person

    1. I agree! Especially when you find products that are just as good too! Thanks for reading lovely ❤️

      Liked by 1 person

      1. Yeah it’s great and it’s okay xx


  3. I like the mint one but only because the colours are different. It’s definitely not the best formula x

    Liked by 1 person

    1. Ah that’s a shame, maybe I’ll go in store and swatch it rather then just buy it online! ❤️


      1. Yeah see what you think. I definately need it in my collection for the colours of course! The Iconic Division palette is similar in colours too x

        Liked by 1 person

  4. These shades look absolutely gorgeous! 😀 x

    Liked by 1 person

    1. They swatch so well and are so creamy! Thanks for reading lovely ❤️

      Liked by 1 person

      1. Ohh defo wanna check these out! 😊 No problem lovely ❤

        Liked by 1 person

      2. You won’t be disappointed, thanks for reading lovely ❤️


  5. Gluecksgeist says:

    This palette looks amazing and the shades are so pretty!! Wow, great review xx

    Liked by 1 person

    1. Thank you beauty, the pigmentation is incredible! ❤️

      Liked by 1 person

  6. Mimi says:

    These swatches are so beautiful and the packaging is to die for. Great review as always 😘

    Liked by 1 person

    1. I agree! Anything Chocolate themed and I’m all for it 😂 thanks for reading sweet ❤️

      Liked by 1 person

      1. Mimi says:

        Chocolate and rose gold… Is there a better combo?? 😂

        Liked by 1 person

  7. chloeburford says:

    I can’t believe how gorgeous this palette is! I rarely buy dupes but this is such a pigmented palette, I may have to check it out!xx

    Liked by 1 person

    1. I agree! Let me know your thoughts if you get it. Thanks for reading sweet. ❤️


  8. Jen xo says:

    loving the shimmer shades! I had a look at this brand the other day and am kicking myself that I didn’t grab this palette now x

    Liked by 1 person

    1. They’re so pigmented! The best time to pick it up is when there’s a 3 for 2 deal on. Thanks for reading lovely ❤️

      Liked by 1 person

  9. Makeup by Erin says:

    This is so pretty! I might have to pick this up so I don’t have to buy the Huda Beauty one! Thanks for the review lovely! xx

    Liked by 1 person

    1. I definitely recommend saving the money! The formula is so creamy. Thanks for reading sweet ❤️

      Liked by 1 person

  10. Britney says:

    I really like the shades in this palette.

    Liked by 1 person

    1. The formula is amazing! Thanks for reading sweet ❤️

      Liked by 1 person

  11. Shan Lutkins says:

    Great review! The shades look beautiful and they’re so pigmented 😍 might have to purchase this I love it!

    Liked by 1 person

    1. Thank you sweet! I’ve been loving creating looks with this ❤️

      Liked by 1 person

  12. Tinu says:

    Totally gorgeous

    Liked by 1 person

    1. Very kind of you thank you sweet ❤️


  13. MarMar020 says:

    The swatches look amazing! 😍😍
    Great review!

    Liked by 1 person

    1. Thank you lovely! ❤️


      1. MarMar020 says:

        Your welcome! 😄

        Liked by 1 person

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