Urban Decay Born To Run Eyeshadow Palette. Review, Swatches & Eye Look

Makeup Looks, Product Reviews, Uncategorized

Hello beauties, it’s official I have a eyeshadow addiction. I realised this as I walked past the Urban Decay stand in Bristol and locked eyes on the newest Urban Decay palette. I had seen loads of swatches of this online but nothing prepared me for how much I’d fall in love with it in person. I wanted to share my thoughts, swatches and two eye looks with the Born To Run palette with you today.

Disclaimer- This posts contains affiliate links but all opinions and reviews are as always, honest and my own.

If you find yourself packing multiple kits for one look, our ‘Born to Run’ eye shadow palette is your globe-trotting go-to. When it’s time to grab your carry-on and dash off to the next big adventure, you’ll want to pack light. Enter all-in-one eye shadow palette that has everything you need to create neutral looks, add in pops of colour and play with brights, no matter where you’re going. With 21 of-the-moment shades – from jewel tones and modern neutrals to more colourful shadows- you’ve got every possible eye look covered in one sleek kit. Made from our mind-blowing formula that gives each shade its velvety texture, rich colour and bendability, ‘Born to Run’s’ eye shadow shades hold tightly onto pigment that stays put. Got a conference in Dallas where you need to look like a boss? Create subtle definition with creamy, light neutrals like breakaway and weekender. Urban Decay is 100% cruelty-free. Urban Decay is beauty with an edge™ .


This packaging suits the the ‘travel friendly’ theme of the palette. I think it’s a fun new look for Urban Decay as it’s very different from their usual packaging. It has snaps from all over the world on the front. The packaging itself is very sturdy and inside you will find a great quality, large sized mirror that covers the whole of the lid.

Shade Selection-

Inside you will find 21 eyeshadows consisting of 8 mattes and 13 shimmers

• Breakaway (warm ivory shimmer)
• Stranded (pale rose gold with tonal micro-shimmer)
• Blaze (light metallic peach with pink shift)
• Weekender (light neutral beige matte)
• Still Shot (bright peach)
• Riff (brown-nude matte with floating micro-sparkle)
• Good As Gone (deep brown with iridescent micro-shimmer)
• Hell Ride (deep fuchsia matte)
• Baja (burnt orange matte)
• Accelerate (reddish copper metallic)
• Guilt Trip (smoky purple shimmer)
• Ignite (rose gold metallic)
• Smog (deep coppery bronze shimmer)
• Wanderlust (forest green with gold micro-shimmer)
• Wildheart (bright fuchsia)
• Punk (red-brown matte)
• Double Life (metallic rust)
• Jet (black with deep shimmering purple shift)
• Drift (charcoal satin with tonal micro-sparkle)
• Radio (deep emerald satin)
• Big Sky (frosted green shimmer with iridescent micro-sparkle)


Luckily I’ve never had any problems with Urban Decays eyeshadow formulas and this palette is no exception. The mattes are smooth and finely milled with little to no fall out and the shimmers are buttery with a slight bit of fall out. My favourite thing about the formula is how well the shadows blend, especially the mattes. I’m really pleased at how pigmented each shade is, with the exception of shade punk which needs a little building to get a good colour pay off.

Shades- ‘breakaway, stranded, blaze, weekender, still shot, riff and good as gone’

Shades- ‘hell ride, baja, accelerate, guilt trip, ignite, smog and wanderlust’

Shades- ‘wild heart, punk, double life, jet, drift, radio and big sky’

To create this roasted chestnut inspired eye I used shade ‘riff‘ as the transition, ‘punk‘ to deepen up the crease. ‘Baja‘ in the centre of my lid and lower lash line, ‘accelerate‘ for the halo effect and shade ‘stranded‘ to highlight my inner corner and brow bone.

To create this bruiser (the bassets chew sweet if you’re from the UK) inspired look I used shades ‘still shot‘ as the transition, ‘hell ride‘ to deepen the crease. ‘wanderlust‘ on the inner part of my lid, ‘radio‘ on my lower lash line and ‘ignite‘ in the inner corner.


If your looking to get your hands on this palette it will set you back £39.50 which for a high end brand I think is a great price for the various shades you get to choose from. You can create so many fun looks from bold to natural with just this one palette. You can find it here.

What do you think of the Born To Run palette? What is your favourite shade? Let me know in the comments below!

Let’s be friends!




Thanks for reading



30 thoughts on “Urban Decay Born To Run Eyeshadow Palette. Review, Swatches & Eye Look

  1. The more I see this palette the more beautiful it looks! It would be such a good palette for first time Urban Decay palette buyers or if you’re looking for a palette with a range of colours. Are any of the shades in this palette in other UD palettes? xx

    Liked by 1 person

    1. I completely agree! Such a variety for the price compared to other UD palettes. A few of them remind me of some of the shades in the discontinued Vice 2 palette for sure! I’d have to dig mine out to be able to tell you exact names! Let me know if you want me to do that sweet 😘

      Liked by 1 person

    1. Urban Decay is the first high end brand I bought from and I haven’t been disappointed yet! I definitely recommend this palette as you said lots of variety so you’ll definitely be getting your monies worth! Best time to buy is when Debenhams have promotions as sometimes they have 15-20% off 😘


  2. I want this palette sooooo bad, but I’m currently on a no buy for eyeshadow palettes because thats all I buy! 😂 I’m tempted to buy it anyway though! I looooove the bronze look! 😍

    Liked by 1 person

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